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In 1992, Paul and Patti Kreins founded an innovative new company called Positive Marketing Concepts. The service they provided to bowling center operators was the first of its kind and grew to become one of the most respected companies in the bowling industry.

The basic service included a monthly package of turn-key, camera-ready promotions and marketing tools designed for implementation at the bowling center level.

More than one thousand bowling centers subscribed to the service between 1992 and 1998. Paul Kreins went on to become a sought-after authority, consultant and seminar presenter and one of the bowling industry's foremost experts on bowling center management and marketing. His monthly columns in Bowlers Journal, Bowling Industry, Bowling Digest and 7-10 Split magazines were always among those publications' most popular features.

In 1998 the company was dissolved when Kreins took the position of Director of Marketing for AMF Bowling Centers.

Over the years, there have been numerous requests to "bring back" the Positive Marketing Service, something that wasn't financially feasible due to the high overhead associated with the printing and shipping of the monthly promotion packages. However, in today's digital age, it is now possible to bring back this valuable service in an online format as BowlingMarketing.com!

Members may now order promotions online via the internet. Promotions will be Emailed back as .pdf attachments which may be downloaded and printed directly from the member's computer.

This new service is being brought to you by the originators, Paul and Patti Kreins.

BowlingMarketing.com is located in beautiful Seattle, Washington. You may reach us at: 9792 Edmonds Way, #301, Edmonds, WA  98020, 409-749-0082 or Email at BowlingMarketing@aol.com.

Click here for Testimonials from many of our satisfied customers.

BACKGROUND ON PAUL KREINS:

Paul Kreins' experience and expertise in bowling center operations is extraordinary. His background includes:

  • Center manager for independent proprietors.
  • District Manager for Brunswick Recreation Centers.
  • Director of Marketing for AMF U.S. Bowling Center Operations.
  • Owned and operated two bowling centers.
  • Founded Positive Marketing Concepts -- a unique management and marketing consulting firm.
  • Has done numerous seminars and workshops for proprietor associations throughout the world.
  • Conducts "Performance Audits and Evaluations" for U.S. Military centers.
  • Co-owned/operated Bowling's Bookstore
  • Writes a monthly column for Bowler's Journal called "Management Trends" and a column for Bowling Digest called "Then and Now." He is a 26-year member of the Bowling Writers Association of America.
  • Member of the Professional Bowlers Association (28 years).
Kreins is generally regarded as one of the most innovative and progressive individuals in bowling today.

He is a specialist in the turnaround of "distressed" bowling centers and is responsible for some of bowling's most successful and creative promotions and marketing techniques.

PROFESSIONAL/EMPLOYMENT:

  • GENERAL MANAGER - BRUNSWICK MAJESTIC LANES
  • INTERIM GENERAL MANAGER - LEILANI LANES
  • INDEPENDENT CONSULTANT
  • BOWLING'S BOOKSTORE (co-owner) (www.Bowlingsbookstore.com)
  • CIVILIAN CONSULTANT -- UNITED STATES ARMED FORCES
  • AMF BOWLING, INC. Director of Marketing for U.S. Bowling Center Operations
  • POSITIVE MARKETING CONCEPTS
  • BOWL-ERO LANES (co-owner)
  • VANCOUVER TIMBER LANES (co-owner)
  • THE TIMBER LANES GROUP (V.P. Operations)
  • BRUNSWICK RECREATION CENTERS (District Manager)
  • DUBLIN BOWL (General Manager)
  • RHEEM VALLEY BOWL (Youth Director)
  • PROFESSIONAL BOWLING ASSOCIATION (Touring Pro)

RELEVANT LECTURES AND PUBLICATIONS:

  • BOWLERS JOURNAL INTERNATIONAL MAGAZINE (Management Editor)
  • SEMINARS and WORKSHOPS (Worldwide)
  • BOWLING DIGEST MAGAZINE (Columnist)
  • PAUL KREINS MANAGEMENT REPORT (Editor)
  • BOWLING INDUSTRY MAGAZINE (Marketing Editor)
  • THE NORTHERN CALIFORNIA BOWLING WORLD (Publisher)

PROFESSIONAL MEMBERSHIPS:

  • PROFESSIONAL BOWLERS ASSOCIATION (PBA) 28 years
  • BOWLING WRITERS ASSOCIATION OF AMERICA (BWAA) 24 years
  • INTERNATIONAL BOWLING PRO SHOP AND INSTRUCTORS ASSOCIATION (IBPSIA) Charter Member

OTHER:

  • WOMEN'S TOURNAMENT ASSOCIATION (Founder/Tournament Director)
  • JUNIOR GRAND PRIX TOURNAMENT ASSOCIATION (Founder/Tournament Director)